Press Releases

August 15, 2013

11 Projects Selected for BoP Business Promotion Survey
- Supporting BoP Business Start-ups in Asia and Africa -

To promote collaboration with private companies and other organizations entering base of the pyramid (BoP) business, the Japan International Cooperation Agency (JICA) has selected 11 survey projects for the “Preparatory Survey for BoP Business Promotion,”* a framework to support implementation of feasibility studies. (Please refer to the attached List of Selected Projects.) The projects were selected from proposals submitted through a call for proposals on March 15, 2013, the fifth such announcement in total.

In response to this announcement 123 organizations submitted 65 proposals in such areas as rural development, agriculture, health, energy, financial services etc. Of the respondents to this call, 85 percent were private companies (approximately 60 percent of which were small to medium-sized enterprises), particularly in the areas of manufacturing, services and consulting. Also among the respondents were non-governmental and not-for-profit organizations, universities (15 percent). The targeted regions of the proposed projects ranged from Southeast Asia (40 percent), Africa (28 percent), South Asia (26 percent), as well as Latin America, East Asia and Europe.

BoP business, sometimes referred to as inclusive business, has drawn a great deal of attention as a new approach that calls on business principles to contribute to solving developmental issues in developing countries that cannot be accomplished by aid agencies alone. Various bilateral and international aid agencies have been actively promoting cooperation with BoP business in recent years. Within JICA as well, this scheme is positioned as a measure aligned with JICA's vision of "inclusive and dynamic development" as well as with "promoting development partnerships," one of the four vital strategies to achieve its vision. Furthermore, this scheme is expected to promote business development of Japanese companies in developing/ emerging economies based on their competitive advantages as private entities, and contribute to resolving developmental issues.

JICA will continue to facilitate the companies’ efforts towards the realization of projects proposed by surveys selected in the past as well as those selected this time.

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