【Press Release】Third Country Training Programme “Embracing the New Way of Tourism and Delivery by Adopting Muslim Friendly Hospitality Services Requirements”

2025.09.19

JICA Malaysia Office, in collaboration with the Ministry of Foreign Affairs of Malaysia and Standard and Industrial Research Institute of Malaysia (SIRIM), will organise the Third Country Training Programme (TCTP) ‘Embracing the New Way of Tourism and Delivery by Adopting Muslim Friendly Hospitality Services Requirements’ from 21 September to 1 October, 2025.

TCTP is a type of technical cooperation whereby JICA in partnership with one developing country organises a training course in the said country and invite participants from other developing countries to participate. The purpose of such training program is to share the experiences of Japan and Malaysia in the particular field and strengthen capacity of the participants to deal with various development issues in their own country.

The Ministry of Foreign Affairs Malaysia has been implementing the Malaysia Technical Cooperation Programme (MTCP) since 1980 and has been jointly implementing the TCTP with JICA since 1992.

For this TCTP, the SIRIM will be the training institute and will accept 15 trainees from 5 countries from Central Asian countries and 1 from ASEAN to provide training on Muslim friendly hospitality. The Japan National Tourism Organisation (JNTO) will brief the participants on Japan’s Muslim friendly hospitality efforts on 24 September. The trainees are mostly government officials in-charged for Muslim friendly hospitality/ tourism for their countries.


The outline of the training is as follows:

  1. Outline

    (i) Project name: Third Country Training Programme (TCTP) ‘Embracing the New Way of Tourism and Delivery by Adopting Muslim Friendly Hospitality Services Requirements ’

    (ii) Training Institute: SIRIM

    (iii) Training period: 21 September to 1 October, 2025

    (iv)Training venue: Concorde Hotel, Shah Alam

    (v) Target Countries: 6 Countries
(1.Uzbekistan, 2. Kazakhstan, 3.Kyrgyzstan, 4.Tajikistan, 5.Turkmenistan, 6.Phillippines)


2. Overview:

In this course, SIRIM as the Training Institution (TI) will share Malaysia’s experiences and best practices in Muslim Friendly Hospitality. The course includes:

(i) Muslim Friendly/ Halal Standards in Malaysia

(ii) Study Tours to Muslim Friendly Tourism institutions

(iii) Adopting Muslim friendly certification

(iv) Sharing session, country presentation and action plan


3. Related events:


(i) Closing ceremonyDate: 30 September 2025
(ii) Venue: Concorde Hotel, Shah Alam


4. Contact details:

For further information, please contact:

​​​​​​​
JICA Malaysia Office
Ms. Teoh
Tel:+60-3-2166-8900
E-mail: teohsk-ms▲jica.go.jp
(*Convert ▲ to @)

JICA Malaysia Office
Ms. Aiman Siddiqi
Tel:+60-3-2166-8900
E-mail: AimanSiddiqi.MS▲jica.go.jp (*Convert ▲ to @)

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